About the Role

PermitFlow seeks a Head of Marketing to build and lead a scalable growth engine, driving pipeline generation through data-driven experimentation, ABM campaigns, and product positioning. This role involves architecting marketing systems, optimizing the funnel, and leading a lean team aligned with Sales and Product. The goal is to establish PermitFlow as the category-defining brand in construction tech.

Key Responsibilities

• Build a predictable pipeline engine through data-driven experimentation and channel optimization
• Lead account-based marketing (ABM) campaigns for enterprise and mid-market accounts
• Strengthen product marketing and positioning, including ICP clarity and competitive messaging
• Optimize the funnel and MarTech stack for improved data visibility and results
• Build and lead a lean, high-leverage marketing team while partnering cross-functionally

Required Skills & Qualifications

Must Have:

• Full-stack B2B marketer with 3–10 years of experience across demand generation, ABM, and product marketing
• Builder-operator mindset with ability to architect systems and run campaigns hands-on
• Data-driven decision maker with experience setting up metrics and tracking success
• Deep familiarity with HubSpot, paid media, and marketing analytics
• Proven ability to partner with Sales and drive measurable pipeline impact

Nice to Have:

• Experience marketing to construction, proptech, or vertical SaaS audiences

Benefits & Perks

• Equity packages
• Competitive Salary
• 100% Paid health, dental & vision coverage
• Company issued laptop
• Home office & equipment stipend
• Lunch & Dinner provided via UberEats w/ a fully stocked kitchen
• Commuter benefits
• Team building events
• Unlimited PTO